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Unique & Innovative Online Frag Store Now Live!

A video-centric online store featuring premium aquacultured SPS frags is now live on! I have been a hobbyist for over 20 years and I have never been fully satisfied with the online shopping experience for SPS. Pictures of corals are not always representative of actual frags (can you say Photoshop!) and, quite frankly, they are one dimensional. What about video? Yes, online video is hugely popular yet it is hardly, if ever, used as a platform to sell SPS.

My goal is to change all of this by leaning heavily on full HD video and bring the online coral shopping experience to new heights. Specifically, WYSIWYG (what you see is what you get) video will be utilized in most instances to provide an accurate depiction of what is being sold. Additionally, ultra close-up shots will be employed to give a whole new perspective on the health and well being of each frag.

Along with video, WYSIWYG photos as well as feature articles on many of the corals will be provided to empower shoppers and enable them to make informed buying decisions. To further enhance the video buying experience, the ReefBum Frag Channel on YouTube was recently launched to serve as a central hub and video showcase for the SPS Frag Store on


Other reef tank videos, including my Live HD Webcam, how-to videos, reviews and in-depth features on SPS corals, can be found on the main ReefBum Youtube Channel. In a nutshell, I have created this unique and innovative shopping experience to cater to you, the hobbyist. Enjoy!

Additional Resources

If you would like some help with a new tank build, including help designing a custom aquarium, or help re-configuring your current setup then you can visit this page for more information. And if you are looking to add some equipment, I do sell GHL, Pax Bellum, Reef Octopus Calcium and Kalk Reactors and Royal Exclusiv products, including Dreamboxes, which is the equipment I use and recommend. I also sell Reef Brite metal halide and LED fixtures as well as Maxspect & IceCap Gyres.

As for additional insights and information, please explore my many other reef tank and SPS related articles as well as my YouTube channel. For an even deeper dive into reef tank care you can check out my Reef Keeping Master Class. This online course is an immersive and one of a kind educational tool designed to help reef aquarium hobbyists build and maintain a beautiful SPS reef tank. The course is a series of video presentations with some supplemental video from my YouTube channel. There are also quizzes to help students retain and understand the information presented in the course.

Need some frags…..I can help with that as well 🙂 Please visit my SPS Frag store to see what is available.

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